Smesco upayakan produk kuliner UMKM Indonesia masuk pasar Inggris
Smesco, a company that specializes in promoting and supporting small and medium-sized enterprises (UMKM) in Indonesia, is making efforts to bring Indonesian culinary products to the market in the United Kingdom. This initiative is part of Smesco’s ongoing mission to help UMKM entrepreneurs expand their reach and increase their sales both domestically and internationally.
Indonesia is known for its diverse and flavorful culinary offerings, from traditional dishes like rendang and nasi goreng to modern interpretations of Indonesian cuisine. However, many of these delicious products have yet to make their way to international markets, including the UK. Smesco sees this as a missed opportunity for UMKM entrepreneurs to showcase their products to a wider audience and tap into the growing demand for authentic and unique food products.
To address this, Smesco has been working closely with UMKM entrepreneurs to help them improve their products, packaging, and branding to meet the standards required for export to the UK. This includes providing training and guidance on food safety and quality control, as well as helping entrepreneurs navigate the complex process of exporting their products overseas.
One of the key challenges faced by UMKM entrepreneurs in entering the UK market is meeting the strict regulations and standards set by the UK Food Standards Agency. Smesco is working with these entrepreneurs to help them understand and comply with these regulations, ensuring that their products meet the necessary requirements for export.
In addition to regulatory hurdles, UMKM entrepreneurs also face challenges in terms of packaging and branding their products in a way that appeals to the UK market. Smesco is providing support in this area as well, helping entrepreneurs develop unique and eye-catching packaging designs that highlight the authenticity and quality of their products.
By helping UMKM entrepreneurs navigate these challenges and prepare their products for export to the UK, Smesco aims to open up new opportunities for these entrepreneurs to expand their businesses and reach new customers. This not only benefits the individual entrepreneurs but also contributes to the promotion of Indonesian cuisine and culture on the global stage.
Through its efforts to bring Indonesian culinary products to the UK market, Smesco is not only supporting UMKM entrepreneurs but also helping to showcase the rich and diverse culinary heritage of Indonesia to the world. With the right support and guidance, Indonesian UMKM entrepreneurs have the potential to succeed in international markets and make a name for themselves on the global stage.